Salad Dressing Label Design

Salad dressing label design starts with the regulated parts: a name that says what kind of dressing it is, the net contents in fl oz and mL, the ingredient list, allergens like egg and milk, your name and address and, in most cases, Nutrition Facts based on a 30 g serving, about 2 tablespoons. Enter your recipe and drop the finished panel into your bottle design.

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Salad dressing label design on a 12 oz glass bottle of buttermilk ranch with a Nutrition Facts panel showing 100 calories per 2 tablespoons and a Contains milk, egg line
Checklist

What has to be on your salad dressing label

Six parts on the bottle. The numbers match the ranch on the left.

Front label
KEEP REFRIGERATEDButtermilk RanchDressing
12 FL OZ (355 mL)
Back label
Nutrition Facts
about 12 servings per container
Serving size2 tbsp (30g)
Calories100
Total Fat 10g13%
Saturated Fat 2g10%
Cholesterol 10mg3%
Sodium 150mg7%
Total Carb. 1g0%
Total Sugars Less than 1g
Protein Less than 1g
Not a significant source of trans fat, dietary fiber, added sugars, vitamin D, calcium, iron and potassium.
INGREDIENTS: Mayonnaise (soybean oil, water, whole eggs, vinegar, egg yolks, salt, sugar, lemon juice, calcium disodium edta), cultured buttermilk, sour cream (cultured cream), lemon juice, green onions, fresh parsley, garlic powder, salt, onion powder, black pepper.
Allergens: Contains milk, egg.
Made by Little Acre ProvisionsMadison, WI 53703
  1. 1
    Product name21 CFR 101.3, 169.150
    "Ranch dressing", "Lemon herb vinaigrette", "Caesar dressing". Plain "Salad dressing" is the name of one standardized, spoonable food, so describe yours.
  2. 2
    Net contents21 CFR 101.7
    Pourable dressings are liquids, so use fluid measure: 12 FL OZ (355 mL), in the bottom 30% of the front.
  3. 3
    Nutrition Facts21 CFR 101.9
    Per 2 tbsp, or whatever spoon measure comes closest to 30 g of your dressing. Fat is the line that moves most.
  4. 4
    Ingredient list21 CFR 101.4
    Heaviest first. Bought-in mayonnaise, mustard or cheese is listed with its own ingredients in parentheses.
  5. 5
    Allergen statementFALCPA
    Dressings are allergen-heavy: egg from mayo, milk from buttermilk or cheese, fish from anchovies, sesame from tahini.
  6. 6
    Name and address21 CFR 101.5
    Who made or bottled it, with city, state and ZIP. Your restaurant's dressing bottled by a co-packer? Add "Manufactured for".Co-Packer →
Salad dressing rules

Things that are different for salad dressing

30 gServing sizeDressings for salads have a 30 g reference amount. Weigh 2 tbsp of your dressing: oil-heavy vinaigrettes come in a little lighter, creamy dressings close to 30 g. Mayonnaise and mayonnaise-type dressings use 15 g instead.21 CFR 101.12
30% oil"Salad dressing" is a standardThe plain name belongs to an emulsified, spoonable dressing with at least 30% vegetable oil and egg yolk. Mayonnaise needs at least 65% oil. Pourable dressings use a descriptive name instead.21 CFR 169.150, 169.140
EggHidden allergens in bought ingredientsMayonnaise brings egg, Worcestershire sauce usually brings anchovies (fish), and blue cheese brings milk. Name the specific fish or tree nut: Contains: Fish (anchovy).FALCPA
Soy?Soybean oil is not a soy allergenHighly refined oils are exempt from allergen labeling. That is why our ranch, made with mayonnaise on soybean oil, says Contains milk, egg and not soy. Cold-pressed or unrefined oils are a different story.FDA food allergies page
Sizes

Dressing bottles and the label that fits

Round bottles give you a wrap-around label with the panel on the back. Switch styles in the tool and see what fits.

Dressing bottles and the label that fits
BottleTypical label areaStyle that usually fits
2 oz portion cup1.5 in round lidAddress or phone for nutrition info
8 fl oz woozy bottle3 × 1 inSmall package (linear)
12 fl oz glass bottle3 × 4.5 inStandard (vertical)Most common
16 fl oz squeeze bottle3.5 × 4.5 inStandard (vertical)
Sample recipe included

Start from a buttermilk ranch that's already filled in

Store-bought mayonnaise comes with its own ingredient list and the egg allergen already flagged. Swap in Greek yogurt or more herbs and the label updates as you type.

Start from a buttermilk ranch that's already filled in
IngredientAmountUnit
Mayonnaise✓ USDA match1cup
Low-fat buttermilk✓ USDA match3/4cup
Sour cream✓ USDA match1/2cup
Lemon juice✓ USDA match1tbsp
Fresh parsley✓ USDA match2tbsp
Green onions✓ USDA match2tbsp
Garlic powder✓ USDA match1tsp
Onion powder✓ USDA match1tsp
Salt✓ USDA match1/2tsp
Black pepper✓ USDA match1/2tsp
Makes about 18 fl oz (1 1/2 bottles)Serving 2 tbsp (30 g)
Questions

Salad dressing label questions

Yes. Download our free blank Nutrition Facts and ingredient label templates, or start from the ranch on this page and swap in your recipe. The second way gives you a template with the rounding, allergens and ingredient order already done. Blank Nutrition Facts Label Template →

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